Bad Boy is a Proud Partner of the Kansas City Chiefs
Bad Boy is thrilled to continue our partnership with the Kansas City Chiefs in 2023. This is part of a multi-year marketing partnership that began in 2016. Since then, the Chiefs have won 2 Super Bowls, and are looking to secure a 2nd straight championship.
As part of the agreement, Bad Boy will be the presenting partner for one home game per season each year of the agreement and will boast a unique digital campaign designed to bring awareness of the Bad Boy brand to Chiefs fans across the region, country and world. In addition, Bad Boy will have an activation space as part of the Ford Fan Experience outside Arrowhead Stadium on every game day with the ability to showcase our business.
Bad Boy has a long history of sponsoring athletics including partnerships with the New York Yankees and Kansas City Outlaws Professional Bull Riding Team. Our sports ties also involve NCAA events with title sponsorship of the Pinstripe Bowl and Battle 4 Atlantis.
Bad Boy is looking forward to many more successful seasons while working with the World Champion Kansas City Chiefs.